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Now Viewing: Marketing Professional
PRINT, EMAIL & INTERNET MARKETING PROFESSIONAL
Wally’s Wine & Spirits is looking to add a key member to its growing team. Do you have a passion for wine, gourmet food and success? You will play a vital role in being part of the team that will take Wally’s multi-channel efforts to the next level. With a growing customer base and expanding organizational goals your efforts will help drive our success.
We are in need of a print, email and internet marketing professional for our catalogs, newsletters, web logs, email campaigns, internet environment and multi-media efforts. You will be responsible for much of our writing which will require self direction and productive time management. We encourage you to use your previous wine promotion and events marketing skills to make a difference.
RESPONSIBILITIES/GOALS (not a complete list):
Design & run email campaigns
Proper implementation of email campaign requirements including correct list definition, campaign scheduling, launching and optimizing.
Collect & analyze all data re: web traffic/sales and email efforts.
Provide quantitative analysis and develop methods and models for analyzing performance.
Respond to ad hoc requests for reports and/or analysis with existing or new project initiatives.
Manage web log and other various multi-media efforts.
Develop and Maintain Search Engine Optimization efforts.
Create or gather press release information and distribute for maximum channels.
Interface with current and future business partners to increase sales.
QUALIFICATION & SKILLS REQUIRED
2 years minimum experience in print or internet Marketing field
Degree in Business, Advertising, Marketing or related field helpful but not mandatory
Above average knowledge of wine, hard liquor and gourmet foods.
Possess strong analysis skills and able to articulate recommendations from data analysis.
Ability to work productively with others in Sales and Technology departments.
Ability to be flexible and adapt readily to changing priorities.
Understand SEO, keywords and Google terminology.
Understanding of the customer segmentation process used for creating email list
Basic understanding of HTML and SQL queries
OPPORTUINTIY DETAILS
Please send your resume and cover letter including your salary requirements to: jobs@wallywine.com. No phone calls please.
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